Brand Identity
India Jones
Identity for India Jones at playa de carmen. Serving authentic cuisine using age old recipes and spices from secret kitchens all across India, with a contemporary twist. The identity uses a stylised monogram that combines the initials of the brand with forms inspired by the architectural forms of the Hawa Mahal.
The identity for @indiajonesmx is centred around the word mark created by the initials of the brand. The color palette brings in the playa de carmen vibe along with Indian accents to create a visual language that is distinct, crisp and holds its own ground within a highly competitive landscape.
Credits
Design Team: Saurav Roy, Smita Sohoni
Client Team: Sanat
INDIA JONES
Quinta Avenida entre Calle 30 Norte, Centro,
77720 Playa del Carmen,
Q.R., Mexico